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feebsori
Hohlbratze
1013 Posts
registered: 23.10.2013
28.10.2013, 13:32
CHAN KIM AND RENEE MAUBORGNE OMISSION Is equal to FATAL FLAW
With no effective marketing strategy, as well as execution, there can be simply no successful blue water strategy. However,
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, a powerful marketing strategy helps you increase your market share and shield it from your competitors. Without a marketing strategy, sure, you will create a azure ocean, but while you are out there, all by yourself because open water, you'll not be the market chief; you'll be chum.
Supervision can and should end up being visionary in creating strategy. But, contrary to the approach of Marine Strategy, should do thus by thinking about industry environment shifts, how these could impact buyer sets, and regardless of whether those customer pieces are the ones you wish to serve
Also contrary to Marine Strategy,
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, production price reduction is best seen as operational or source issue a barrier to become overcome not an end in itself as a application of strategy. Assets are easier to acquire as compared to customers. Production strategies should match size to minimize costs
Within your strategizing do not take advice on technique [or any other mission essential function] from management who are not qualified to give advice and do not treat technique formulation as an physical exercise in management team compromise contrary to the Ocean Strategy method
This kind of book should be at the end of the list for reading by strategy specialists for Ocean Method, Red or Azure, belongs in the Lifeless Sea!
Harvard University professors should make out the print for they should ponder what they were considering allowing Harvard University or college Press to publish this.
TRU prepared this kind of review as a plan to our clients after having a client came to Actual with what they said was obviously a Blue Ocean Technique with no competitors. In researching the strategy Actual found the client experienced more than a dozen opponents and was far behind the curve on customer, product and also market development. Glowing blue
TRU Group Inc Activating Your StrategicMindset
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georfebj6vt
Noob
12 Posts
registered: 26.10.2013
28.10.2013, 13:33
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